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The beginning of Indigo Lighthouse's
journey towards becoming a significant CRM organisation
began when it introduced its innovative contact lens management
system to Dollond and Aitchison, a leading UK optical group.
This has revolutionised the
European contact lens market and has transformed contact
lens supply in many major countries of the EU. These
services have since been successfully applied across a
number of non-optical business clients.
Indigo
Lighthouses end to end consumer management provides
such elements as:
- Cash certainty for the retailer
- Consumer insight, retention and loyalty
- Relevant market intelligence
- Sophisticated forecasting in support of sales and production
- 'Just in Time' processes to support stock management
- Significant reductions in operational administration
costs
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